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What is the Best Time To Post feature?

Our Best time to post feature is the perfect tool for you in order to find the optimal time to post your media on Instagram. You will find the Best time to post feature under the Engagement section of your Analytics, in the Menu which you can open by clicking on the top left icon on your screen.

The black circles on the perimeter represent the hours and days that you most often post:

For example, this person posts frequently around 4 pm, mostly on Mondays.

While the colored circles represent your optimal posting times:

The very best times are starred in yellow. For this account, that's Wednesday at 2pm.

The blue circles also represent effective times - the darker the blue, the more engagement your posts generate at that time! 

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